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WordPress Search Engine Optimization- Second Edition

You're reading from  WordPress Search Engine Optimization- Second Edition

Product type Book
Published in Oct 2015
Publisher
ISBN-13 9781785887642
Pages 318 pages
Edition 1st Edition
Languages
Concepts
Toc

Table of Contents (19) Chapters close

WordPress Search Engine Optimization Second Edition
Credits
About the Author
About the Reviewers
www.PacktPub.com
Preface
1. Getting Started – SEO Basics 2. Optimizing WordPress for SEO 3. Researching and Working with Keywords 4. Understanding Technical Optimization 5. Creating Optimized and Engaging Content 6. Link Building 7. Using Social Media 8. Avoiding Black Hat Techniques 9. Avoiding SEO Mistakes 10. Testing Your Site and Monitoring Your Progress WordPress SEO Plugins Other SEO Resources Index

Highly customized permalinks


If you desire highly-customized permalinks, there are several shortcodes that you can input into the Custom structure edit window in the permalinks menu. A complete list of shortcodes for permalinks is as follows:

  • %year%: This supplies the year that the Page or Post was created in four digits, that is, 2008.

  • %monthnum%: This supplies the month that the Page or Post was created in two digits, that is, 09.

  • %day%: This supplies the date that the Page or Post was created, that is, 31.

  • %hour%: This supplies the hour that the Page or Post was created.

  • %minute%: This supplies the minute that the Page or Post was created.

  • %second%: This supplies the second that the Page or Post was created.

  • %postname%: As discussed, this supplies a simplified, URL-friendly (no spaces, no capital letters, and no prohibited punctuation) version of the title of the Post or Page. For performance reasons, you must always use %postname% at the end of your string, and not followed by other...

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