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WordPress Search Engine Optimization- Second Edition

You're reading from WordPress Search Engine Optimization- Second Edition

Product type Book

Published in Oct 2015

Publisher

ISBN-13 9781785887642

Pages 318 pages

Edition 1st Edition

Languages

Concepts

Table of Contents (19) Chapters

WordPress Search Engine Optimization Second Edition

Credits

About the Author

About the Reviewers

www.PacktPub.com

Preface

1. Getting Started – SEO Basics

2. Optimizing WordPress for SEO

3. Researching and Working with Keywords

4. Understanding Technical Optimization

5. Creating Optimized and Engaging Content

6. Link Building

7. Using Social Media

8. Avoiding Black Hat Techniques

9. Avoiding SEO Mistakes

10. Testing Your Site and Monitoring Your Progress

WordPress SEO Plugins

Other SEO Resources

Index

Google Analytics

Google Analytics monitors and analyzes your website's traffic. With this tool, you can see how many website visitors you have had, whether they found your site through the search engines or clicked through from another website, how these visitors behaved once they were on your site, and much more. You can even connect your Google AdSense account to one or more of the domains you are monitoring in Google Analytics to get information about which pages and keywords generate the most income. While there are other analytics services available, none match the scope and scale of what Google Analytics offers.

Setting up Google Analytics for your website

To set up Google Analytics for your website, perform the following steps:

To sign up for Google Analytics, visit http://www.google.com/analytics/.
On the top-right corner of the page, you'll see a button that says, Sign In to Google Analytics. You'll need to have a Google account before signing in.
You will have to click Sign up on the...

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