Identifying new leads in less time
In Chapter 2, Generating Quick Wins with Hubspot in the First 30 Days, we mentioned Google Analytics as a surefire way to understand which pages of your website attract the most visitors. However, one limitation of Google Analytics is that it cannot tell you who exactly came to your website. This is one of the major advantages of having a platform such as HubSpot. In the following sections, we will show you how the prospects tool or notifications can help you identify unique visitors.