Chapter 10: Enterprise Integration Strategies
By this point in the book, you've learned a lot about the Salesforce B2C solution architecture. You know what the most important component products are, what their capabilities are, and how to integrate them to create a holistic view of the customer.
In most of our examples so far, we've only looked at one B2C Commerce realm, one Salesforce Platform org, and one Marketing Cloud instance. In larger enterprises, the Salesforce picture is often more complex. Multiple B2C Commerce realms could exist in different parts of the world, Salesforce Platform orgs could be set up by different corporate entities at different times, and your Marketing Cloud instance could be subdivided into numerous Business Units (BUs).
This chapter covers some of the complexities involved in implementing a B2C solution architecture in these scenarios. In addition, we'll look at some of the considerations for incorporating additional integration...
