Enterprise Strategy

If a man does not know what port he is steering for, no wind is favourable.

– Roman philosopher Seneca

If an organization does not have a clear strategy, parts of the organization will, at best, not be aligned and, at worst, compete against each other like a tornado leaving a path of destruction. Whereas if you have a strategy that creates alignment, it is like a trade wind pushing faster to your destination.

An Enterprise Strategy makes it possible to create a long-term plan and have a method to achieve objectives and goals, which are key to any type of strategic planning.

In addition, in this chapter, we will consider how Enterprise Strategy for an organization needs to adapt in the same fashion that teams adjust. Leveraging the ability to adapt and change is what keeps organizations relevant and allows them to continue to grow.

We’ll cover the following topics in this chapter:

• What is Enterprise Strategy?
• What do we mean...