Information regarding who will be viewing your presentation and findings will be necessary for deciding how to present your findings. You will need to determine who your audience is so that you can provide your results in the proper manner.
Knowing your audience
Determining who your audience is
Your audience can include many people or a specific subset of people. When you are telling a story with business data, some of your audience may be as follows:
- Decision-makers: This could include your manager or the executives at your organization. Your direct manager may want or need more information than an executive, who would like a more high-level, less-detailed presentation.
- Colleagues: This could be people who are on your...
