Choosing the right contract for your business

Welcome to the Great Ice Cream Debate: ISVforce versus OEM contracts! Now that you’ve had a taste of both flavors, it’s time to choose the perfect scoop for your business. Let’s weigh up the sprinkles and cherries of each option so that you can make an informed decision on which contract suits you best.

First, let’s consider the nature of your application and your target audience. If your app is the cherry on top of the Salesforce sundae, catering mainly to existing Salesforce customers, then the classic ISVforce contract is your go-to flavor. As an ISVforce customer, you can craft and sell your sweet creations on AppExchange, dipping into a variety of Salesforce technologies and resources. Plus, with lower revenue-sharing requirements and more flexibility in product development and support, the ISVforce route is a tempting treat.

But what if your app isn’t strictly a Salesforce topping...