AWS provides a huge number of alternatives for your data storage and processing needs.
Oftentimes, it is difficult to choose the right mix of services. Other times, the bright and shiny new toys distract from your product mission. Consider simple solutions in order to avoid getting stuck at a dead end. Use established patterns when possible and isolate your tests to minimize availability. Short iterative cycles in your data development process will allow you to avoid costly product mistakes in the same manner as Amazon.