Getting Facebook page data

Facebook is not only used by individuals but also by many businesses. Most of the businesses create a Facebook page to advertise about their company and to display their products, offers, and related content. Hence, it becomes really important to check what kinds of posts are liked by the user, perform experimentation with different content, and identify the content that results in a follower's engagement.

Let's see how to get the contents of a page. First, we need to get the name of the page. We can get this from the URL of the page. Let's take TED as an example; from the URL, we know that the name of the page is TED.

We use the function getPage to get the contents posted in TED's page. For proper functioning of the function, ensure that Version 0.6 of the httr package is loaded in the R environment. Unlike Facebook friends' data, it is not necessary to like the page in order to pull the data. We can pull the data from any page provided the page, as well as the...