Creating newsletter subscription services using profiles
Newsletter subscription services are a great way of communicating with your contacts, as your audience is opting for information that they want. You can gain more information about your users if you add a couple of extra fields into your subscription form. For example, you might want to see what extra topics they might be interested in. Provided you do not overdo it, users will be willing to transact this information in return for the subscription service.
How to do it…
You can exploit the power of CiviCRM profiles to collect the extra data you want and combine it with the subscription checkbox.
Navigate to Contacts | New Group and create a group for each newsletter you wish to publish. You must ensure that the Group Type is a Mailing List and that Visibility is set to Public Pages.
Navigate to Administer | Customize Data and Screens | Profiles and add a new profile. Give the profile the title Newsletter subscriptions.
Add the Contact email...
