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The Ultimate Guide for Product Management Essentials
The Ultimate Guide for Product Management Essentials

The Ultimate Guide for Product Management Essentials: A step-by-step guide, offering insights and strategies for effective product management

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Profile Icon Monika Rawat
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$19.99 per month
Video Dec 2023 3hrs 39mins 1st Edition
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$9.99 $74.99
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Renews at $19.99p/m
Arrow left icon
Profile Icon Monika Rawat
Arrow right icon
$19.99 per month
Video Dec 2023 3hrs 39mins 1st Edition
Video
$9.99 $74.99
Subscription
Free Trial
Renews at $19.99p/m
Video
$9.99 $74.99
Subscription
Free Trial
Renews at $19.99p/m

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Key benefits

  • Learn to align with senior leadership, ensuring a collaborative approach for successful product development
  • Hands-on learning experience with real-world examples across various stages of the product lifecycle
  • Master the art of utilizing performance metrics, from user engagement to financial analysis, enabling you to make informed, data-driven decisions

Description

Welcome to this course crafted to empower you with the skills and insights necessary to navigate the intricate landscape of product management. Begin your exploration by laying the foundations—understand what product management is and who is a product manager. Delve into the pivotal role and responsibilities of a product manager, uncovering the essential skills and qualifications that distinguish successful professionals in this ever-evolving field. Progress through the course by immersing yourself in practical examples, equipping you with the expertise required to seamlessly guide a product from its conceptualization to a triumphant launch. Navigate through primary and secondary market research methodologies, grasp the creation of user personas, and align your product vision with strategic marketing and sales approaches. Gain a deep understanding of the importance of alignment with senior leadership, exploring the ethical considerations and responsibilities integral to ethical product development. Throughout the course, discover how to develop a robust product strategy tailored to meet the evolving needs of your customers. By the end of the course, you will not only have a holistic understanding of product management but also emerge armed with the skills and knowledge imperative to thrive in this impactful field.

Who is this book for?

This course is designed for non-technical product managers seeking to enhance their product management skills and knowledge. It is also ideal for individuals who are new to the product management field or have limited experience, providing a comprehensive understanding of the product management process. No prior prerequisites are necessary, though a basic familiarity with business concepts can be beneficial.

What you will learn

  • Discover market trends and customer needs through research and analysis
  • Develop skills in prioritizing and making informed product decisions
  • Master the process of defining product vision and road mapping
  • Determine appropriate pricing strategies and tactics
  • Analyze competitors and assess market gaps
  • Execute successful stakeholder management and collaboration techniques

Product Details

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Publication date, Length, Edition, Language, ISBN-13
Publication date : Dec 21, 2023
Length: 3hrs 39mins
Edition : 1st
Language : English
ISBN-13 : 9781835467084

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Product feature icon 50+ new titles added per month, including many first-to-market concepts and exclusive early access to books as they are being written.
Product feature icon Innovative learning tools, including AI book assistants, code context explainers, and text-to-speech.
Product feature icon Thousands of reference materials covering every tech concept you need to stay up to date.
Subscribe now
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Product Details

Publication date : Dec 21, 2023
Length: 3hrs 39mins
Edition : 1st
Language : English
ISBN-13 : 9781835467084

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Table of Contents

9 Chapters
Introduction to Non-Technical Product Management Chevron down icon Chevron up icon
Product Lifecycle Chevron down icon Chevron up icon
Product Management Process Chevron down icon Chevron up icon
Market Research and Product Vision Chevron down icon Chevron up icon
Product Tracking and Iterative Improvement Chevron down icon Chevron up icon
Product Financials and Profitability Chevron down icon Chevron up icon
Product Sales and Marketing Chevron down icon Chevron up icon
Managing Product Stakeholders Chevron down icon Chevron up icon
Leadership and People Management Chevron down icon Chevron up icon
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