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Mastering Microsoft Dynamics CRM 2016

You're reading from   Mastering Microsoft Dynamics CRM 2016 An advanced guide for effective Dynamics CRM customization and development

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Product type Paperback
Published in Nov 2017
Publisher Packt
ISBN-13 9781786466617
Length 402 pages
Edition 1st Edition
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Author (1):
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Deepesh Somani Deepesh Somani
Author Profile Icon Deepesh Somani
Deepesh Somani
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Table of Contents (13) Chapters Close

Preface 1. History of Dynamics CRM FREE CHAPTER 2. Working with Sales 3. Working with Services 4. Working with Marketing 5. Working with the XRM Framework 6. Analytics with CRM 7. Workflow Development with Dynamics CRM 8. Client-Side Scripting 9. Enhancements for Mobile 10. Plugin Development with Dynamics CRM 11. Business Process Flows and Business Rules 12. New Features in CRM 2016

Marketing list


Marketing list defines a collection of contacts, leads, or accounts that can be targeted for a marketing activity. Dynamics CRM provides two types of marketing lists, as follows:

  • Static marketing list: This is a kind of marketing list that does not get automatically updated. The user must manually add the contacts, leads, or accounts that they want to be targeted in the campaign.
  • Dynamic marketing list: When a user creates the dynamic marketing list, they just create a query for contacts, leads, or accounts. When records are created/updated based on the criteria defined in the query, the list is automatically updated according to the query. For example, if the query is to select contacts with names starting with A and you add more records with names starting with A, they will also be added to the marketing list automatically. 

Creating a marketing list

Perform the following steps to create a marketing list:

  1. Navigate to Marketing | Marketing List and click on the + NEW button. The...
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