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101 UX Principles – 2nd edition

You're reading from   101 UX Principles – 2nd edition Actionable Solutions for Product Design Success

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Product type Paperback
Published in May 2022
Publisher Packt
ISBN-13 9781803234885
Length 454 pages
Edition 2nd Edition
Concepts
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Author (1):
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Will Grant Will Grant
Author Profile Icon Will Grant
Will Grant
Will Grant is a British UI/UX expert and a digital product designer. He is a web technology entrepreneur with over 25 years' experience, leading teams (and products) at the intersection of technology and usability. After his Computer Science degree, Will trained with Jakob Nielsen and Bruce Tognazzini at the Nielsen Norman Group – the world leaders in usable design. Since then, Will has overseen the user experience and interaction design of several large-scale web sites and apps, reaching over a billion users in the process. Will is a "design purist" and obsessed with building beautiful, compelling, and familiar products that customers intuitively know how to use.
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Table of Contents (18) Chapters Close

Preface
1. UX Field FREE CHAPTER 2. Typography 3. Controls 4. Content 5. Navigation 6. Iconography 7. Input 8. Forms 9. User Data 10. Progress 11. Accessible Design 12. Journeys and State 13. Terminology 14. Expectations 15. UX Philosophy 16. Other Books You May Enjoy
17. Index

Expectations

Like it or not, your users come to your product with a set of expectations in their minds already. In this section we’ll discuss how to deliver world-class user experience while still putting customers at ease with familiar experiences.

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Authors (1)

Profile icon Will Grant
Will Grant
Will Grant is a British UI/UX expert and a digital product designer. He is a web technology entrepreneur with over 25 years' experience, leading teams (and products) at the intersection of technology and usability. After his Computer Science degree, Will trained with Jakob Nielsen and Bruce Tognazzini at the Nielsen Norman Group – the world leaders in usable design. Since then, Will has overseen the user experience and interaction design of several large-scale web sites and apps, reaching over a billion users in the process. Will is a "design purist" and obsessed with building beautiful, compelling, and familiar products that customers intuitively know how to use.
Read more
See other products by Will Grant
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