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Unlocking Innovation - Generative AI in Digital Marketing and E-commerce
Unlocking Innovation - Generative AI in Digital Marketing and E-commerce

Unlocking Innovation - Generative AI in Digital Marketing and E-commerce: Harness the Power of AI to Transform Your Marketing Strategies

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Profile Icon HHN Automate Book Inc.
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€8.99 €82.99
Video May 2024 8hrs 32mins 1st Edition
Video
€8.99 €82.99
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Renews at €18.99p/m
Arrow left icon
Profile Icon HHN Automate Book Inc.
Arrow right icon
€8.99 €82.99
Video May 2024 8hrs 32mins 1st Edition
Video
€8.99 €82.99
Subscription
Free Trial
Renews at €18.99p/m
Video
€8.99 €82.99
Subscription
Free Trial
Renews at €18.99p/m

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Key benefits

  • Comprehensive exploration of Generative AI in digital marketing
  • Step-by-step tutorials on using ChatGPT, DALL-E 3, Midjourney, and more
  • Practical applications for content creation, SEO, ad campaigns, and email marketing

Description

In this course, you will embark on a journey to master the applications of Generative AI in digital marketing and e-commerce. Starting with an introduction to the course outline and key learning outcomes, you'll delve into the functionalities of ChatGPT, learning how to generate creative content ideas, develop engaging articles, and manage a content calendar. As the course progresses, you'll explore advanced AI tools for creating compelling visuals. Videos will guide you through using DALL-E 3 and Midjourney, offering insights into generating and editing visuals that enhance your marketing materials. You’ll also learn to integrate AI into SEO strategies, utilizing AI-driven keyword research, building SEO bots, and creating optimized content to boost your online presence. The course extends into the realms of advertising, email campaigns, e-commerce, and personalized marketing. You'll discover how to craft impactful ads with AI, plan and execute effective email campaigns, and enhance product listings on platforms like Amazon. Furthermore, the course will teach you to leverage AI for personalized marketing efforts, from tailored emails to custom product designs, ensuring a unique and engaging customer experience.

Who is this book for?

This course is designed for digital marketers, content creators, e-commerce professionals, and business owners looking to integrate Generative AI into their strategies. A basic understanding of digital marketing principles and familiarity with AI tools is recommended but not required.

What you will learn

  • Generate innovative content ideas and manage a content calendar with ChatGPT
  • Create and edit engaging visuals using DALL-E 3 and Midjourney
  • Implement AI-driven SEO strategies to enhance online visibility
  • Craft impactful ads and personalized marketing materials with AI
  • Optimize e-commerce listings and enhance customer interactions using AI tools
  • Develop and implement AI-driven chatbots for customer support and engagement

Product Details

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Publication date, Length, Edition, Language, ISBN-13
Publication date : May 29, 2024
Length: 8hrs 32mins
Edition : 1st
Language : English
ISBN-13 : 9781836207290
Concepts :
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Product Details

Publication date : May 29, 2024
Length: 8hrs 32mins
Edition : 1st
Language : English
ISBN-13 : 9781836207290
Concepts :
Tools :

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Table of Contents

10 Chapters
Introduction Chevron down icon Chevron up icon
Content Creation Chevron down icon Chevron up icon
Creating Visuals Chevron down icon Chevron up icon
Search Engine Optimization (SEO) Chevron down icon Chevron up icon
AI for Ads Chevron down icon Chevron up icon
AI for Email Campaigns Chevron down icon Chevron up icon
AI for E-commerce Chevron down icon Chevron up icon
AI for Personalization Chevron down icon Chevron up icon
Conclusion Chevron down icon Chevron up icon
Bonus Chevron down icon Chevron up icon
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