0

Explore Products

Best Sellers

New Releases

Books

Videos

Audiobooks

Free Learning

The Art of Data-Driven Business

You're reading from The Art of Data-Driven Business Transform your organization into a data-driven one with the power of Python machine learning

Product type Paperback

Published in Dec 2022

Publisher Packt

ISBN-13 9781804611036

Length 314 pages

Edition 1st Edition

Languages

Python

Tools

Seaborn

Concepts

Data Science

Author (1):

Alan Bernardo Palacio

View More author details

Table of Contents (17) Chapters

Preface

1. Part 1: Data Analytics and Forecasting with Python

2. Chapter 1: Analyzing and Visualizing Data with Python FREE CHAPTER

3. Chapter 2: Using Machine Learning in Business Operations

4. Part 2: Market and Customer Insights

5. Chapter 3: Finding Business Opportunities with Market Insights

6. Chapter 4: Understanding Customer Preferences with Conjoint Analysis

7. Chapter 5: Selecting the Optimal Price with Price Demand Elasticity

8. Chapter 6: Product Recommendation

9. Part 3: Operation and Pricing Optimization

10. Chapter 7: Predicting Customer Churn

11. Chapter 8: Grouping Users with Customer Segmentation

12. Chapter 9: Using Historical Markdown Data to Predict Sales

13. Chapter 10: Web Analytics Optimization

14. Chapter 11: Creating a Data-Driven Culture in Business

15. Index

Why subscribe?

16. Other Books You May Enjoy

Technical requirements

To be able to follow the steps in this chapter, you will need to meet the following requirements:

A Jupyter notebook instance running Python 3.7 and above. You can also use the Google Colab notebook to run the steps if you have a Google Drive account.
An understanding of basic math and statistical concepts.
A Kaggle account—you must agree to the terms and conditions of the competition from where we will get the data, which you can find here: https://www.kaggle.com/datasets/imakash3011/customer-personality-analysis.

The rest of the chapter is locked

Register for a free Packt account to unlock a world of extra content!

A free Packt account unlocks extra newsletters, articles, discounted offers, and much more. Start advancing your knowledge today.

Unlock this book and the full library FREE for 7 days

Get unlimited access to 7000+ expert-authored eBooks and videos courses covering every tech area you can think of

Start free trial

Renews at €18.99/month. Cancel anytime

Authors (1)

Palacio

Palacio

Alan Bernardo Palacio is a data scientist and an engineer with vast experience in different engineering fields. His focus has been the development and application of state-of-the-art data products and algorithms in several industries. He has worked for companies such as Ernst and Young, Globant, and now holds a data engineer position at Ebiquity Media helping the company to create a scalable data pipeline. Alan graduated with a Mechanical Engineering degree from the National University of Tucuman in 2015, participated as the founder in startups, and later on earned a Master's degree from the faculty of Mathematics in the Autonomous University of Barcelona in 2017. Originally from Argentina, he now works and resides in the Netherlands.

See other products by Palacio

Personalised recommendations for you

Based on your interests and search pattern

Modern Computer Vision with PyTorch

Modern Computer Vision with PyTorch

This book provides a hands-on approach to solving over 30 prominent real-world computer vision problems using PyTorch 2.x on actual datasets. Here you'll learn to build a neural network from scratch and optimize hyperparameters, perform image classification, multi-object detection, segmentation, and more. You'll also explore facial expression manipulation and combining CV with NLP and RL techniques, build generative AI applications, and take your model to production on AWS. By the end of this book, you'll master modern NN architectures and confidently solve real-world CV problems.

Jun 2024 24h 52m

Modern Computer Vision with PyTorch

Modern Computer Vision with PyTorch

This book provides a hands-on approach to solving over 30 prominent real-world computer vision problems using PyTorch 2.x on actual datasets. Here you'll learn to build a neural network from scratch and optimize hyperparameters, perform image classification, multi-object detection, segmentation, and more. You'll also explore facial expression manipulation and combining CV with NLP and RL techniques, build generative AI applications, and take your model to production on AWS. By the end of this book, you'll master modern NN architectures and confidently solve real-world CV problems.

Jun 2024 24h 52m

Data Governance Handbook

Data Governance Handbook

This book provides a highly focused view of real business outcomes powered by data governance, that resonate with non-data executives such as CFOs and CEOs. You'll also find useful insights into how to implement data governance initiatives.

May 2024 13h 8m

Data Engineering with Databricks Cookbook

Data Engineering with Databricks Cookbook

This book shows you how to use Apache Spark, Delta Lake, and Databricks to build data pipelines, manage and transform data, optimize performance, and more. Additionally, you'll implement DataOps and DevOps practices, and orchestrate data workflows.

May 2024 14h 36m

Azure Data Engineer Associate Certification Guide

Azure Data Engineer Associate Certification Guide

Unlock the power of Azure data engineering with this certification guide, elevating your skills in data processing, storage, and security with the help of practical insights, hands-on exercises, and the latest advancements.

May 2024 18h 16m

Microsoft Power BI Cookbook

Microsoft Power BI Cookbook

Microsoft Power BI is the most sought-after platform for BI professionals' visualization needs. Explore the latest Power BI features, future AI enhancements, and integration with other Power Platform tools via new recipes in this updated edition.

Jul 2024 19h 56m

Python Data Cleaning Cookbook

Python Data Cleaning Cookbook

The book shows you how to clean, wrangle, and view data from multiple perspectives, including dataset and column attributes. You will cover common and not-so-common challenges that are faced while cleaning messy data for complex situations and learn to manipulate data to get it down to a form that can be useful for making the right decisions.

May 2024 16h 12m

Microsoft Azure AI Fundamentals AI-900 Exam Guide

Microsoft Azure AI Fundamentals AI-900 Exam Guide

This AI-900 study guide will help you prepare and practice for the certification exam. You'll delve into AI workloads, ML principles, computer vision, NLP, knowledge mining, and generative AI using Azure cloud services.

May 2024 9h 36m

Using Stable Diffusion with Python

Using Stable Diffusion with Python

This book shows you how to use Python to control Stable Diffusion and generate high-quality images. In addition to covering the basic usage of the diffusers package, the book provides solutions for extending the package for more advanced purposes.

Jun 2024 11h 44m

Getting Started with DuckDB

Getting Started with DuckDB

This hands-on book teaches you to analyze large datasets with blazing speed and ease. You will learn how to use DuckDB to quickly load, query, transform, analyze, and visualize data effectively through a series of practical examples.

Jun 2024 12h 44m

Databricks Certified Associate Developer for Apache Spark Using Python

Databricks Certified Associate Developer for Apache Spark Using Python

This guide gets you ready for certification with expert-backed content, key exam concepts, and topic reviews. Additionally, you'll be able to make the most of Apache Spark 3.0 to modernize workloads and more using specific tools and techniques.