Summary
In this chapter, we explored the distinct parts that constitute a data transformation for companies that want to become data-driven by leveraging the perspective and experience of data leaders with extensive knowledge and experience in leading digital and data transformations.
These approaches allow not only companies to transform but also leaders and managers to adapt to the new skills and processes required to implement a successful data strategy. By doing so, they have a clear goal of how the company will benefit from these efforts, how to create and lead data teams, as well as how to consider the implications of enabling digital and data transformation.
Overall, the objective of this book has been to help business leaders, managers, and enthusiasts implement ready-to-use recipes that seek to undercover insights about consumers, their behavior patterns, how they perceive prices, how they effectively make recommendations, and, in general, how to complement the commercial...