When Amazon decided to launch Prime Wardrobe, it brought a new service to its customers. The customer can establish a purchase plan, the list of tasks to carry out:
- Fill a box with clothing, for example
- Try the clothing at home
- Return the clothing if it does not fit
- Purchase the items that are kept
Once the customer agrees to follow this plan, the time sequence becomes crucial:
- First, a box must be chosen
- Then there is a delivery time
- Then there is a trying time (you cannot try the products forever)
- Finally, the customer has a purchase time
Whether Amazon Prime Wardrobe will remain a service in the years to come or not, the precedent is set; just as physical bookstores disappear every year, shopping for clothing online will continue its progression.
On top of that distribution, corporations will continue to expand their own production...
