Simulated case study
A fictitious automobile insurance company expands globally, acquires a home insurance company, adopts modern cloud and edge application development and delivery practices, and attempts to transform into a digital business.
Case study overview
Bison Insurance is a well-established automobile insurance company in North America with a long history of providing high-quality products and services to its customers. Bison Insurance started as an automobile insurance company in 1934 in Chicago, covering Illinois and Milwaukee. By 1948, they were firmly established as the number one automobile insurance company in these two states. They had over 300 physical stores and built a strong freelancer network to take their services to the rural markets. By 1950, they enjoyed remarkable customer loyalty with a 97.8% renewal rate while continuing to acquire new customers at a rapid rate. As the economy grew from strength to strength post-war, Bison Insurance grew faster and...
