The value and power of blogging

The internet is changing every day, and as social media continues to evolve, it’s more important than ever to own a space where you can control of what you say and how it’s displayed. While blogging started as a type of online journal, the concept has evolved in the last two decades to be much broader. Line break In its simplest form, a blog is a way to post timely information that can be sorted by date, content, category, and tags. That means it’s not just for people sharing recipes or anecdotes from their life (though I love those!) – it’s also a tool that helps businesses share updates, a resource that allows agencies to sort and share their work, and a way for entrepreneurs to leverage the power of search engines to make their companies more findable.

Luckily for us, Squarespace makes the process of adding a blog very straightforward. Building dynamic posts with fluid content is a breeze, but there’s still...