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Oracle CX Cloud Suite

You're reading from   Oracle CX Cloud Suite Deliver a seamless and personalized customer experience with the Oracle CX Suite

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Product type Paperback
Published in Mar 2019
Publisher Packt
ISBN-13 9781788834933
Length 254 pages
Edition 1st Edition
Concepts
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Author (1):
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Kresimir Juric Kresimir Juric
Author Profile Icon Kresimir Juric
Kresimir Juric
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Toc

Table of Contents (14) Chapters Close

Preface Section 1: Brave New World FREE CHAPTER
The King Is Dead, Long Live the King Overview of Products CX Solution Architecture Section 2: Service Provisioning and Basic Settings
As-Is and To-Be Analysis Adopting a Strategy - Organizational Changes Organizing and Conducting an Implementation Project Section 3: Getting the Oracle CX Suite to Work as One - Advanced Settings
Scenarios and Deployments Section 4: Use Case
Case Study - Oracle CX Cloud Other Books You May Enjoy

Understanding strategic management

Strategic management, which includes strategy formulation, performance, performance evaluation, and control, allows you to study and evaluate opportunities and threats in the business environment, taking into account your own capabilities and weaknesses.

Based on the definition and characteristics of strategic management, it can be concluded that this is a concept that ensures the company is appropriate in a face of changes in the business environment.

Strategic management consists of a series of steps, namely these:

  1. Conducting environmental and business analysis
  2. Establishing company guidelines
  3. Formulating the company strategy
  4. Implementing the strategy 
  5. Monitoring the implementation to adapt to the changes that are made within the strategic control process

Steps 1, 2, and 3 fall into the formulation stage, and steps 4 and 5 fall into the...

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