You're reading from Machine Learning with R Learn techniques for building and improving machine learning models, from data preparation to model tuning, evaluation, and working with big data

Product type Paperback

Published in May 2023

Publisher Packt

ISBN-13 9781801071321

Length 762 pages

Edition 4th Edition

Languages

Tools

H2O

Concepts

Big Data

Author (1):

Brett Lantz

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Table of Contents (18) Chapters

Preface

1. Introducing Machine Learning

2. Managing and Understanding Data FREE CHAPTER

3. Lazy Learning – Classification Using Nearest Neighbors

4. Probabilistic Learning – Classification Using Naive Bayes

5. Divide and Conquer – Classification Using Decision Trees and Rules

6. Forecasting Numeric Data – Regression Methods

7. Black-Box Methods – Neural Networks and Support Vector Machines

8. Finding Patterns – Market Basket Analysis Using Association Rules

9. Finding Groups of Data – Clustering with k-means

10. Evaluating Model Performance

11. Being Successful with Machine Learning

12. Advanced Data Preparation

13. Challenging Data – Too Much, Too Little, Too Complex

14. Building Better Learners

15. Making Use of Big Data

16. Other Books You May Enjoy

17. Index

Understanding association rules

The building blocks of a market basket analysis are the items that may appear in any given transaction. Groups of one or more items are surrounded by brackets to indicate that they form a set, or more specifically, an itemset that appears in the data with some regularity. Transactions are specified in terms of itemsets, such as the following transaction that might be found in a typical grocery store:

{bread, peanut butter, jelly}

The result of a market basket analysis is a collection of association rules that specify patterns found in the relationships among items in the itemsets. Association rules are always composed from subsets of itemsets and are denoted by relating one itemset on the left-hand side (LHS) of the rule to another itemset on the right-hand side (RHS) of the rule. The LHS is the condition that needs to be met in order to trigger the rule, and the RHS is the expected result of meeting that condition. A rule identified from the...

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You're reading from Machine Learning with R Learn techniques for building and improving machine learning models, from data preparation to model tuning, evaluation, and working with big data

Table of Contents (18) Chapters

Understanding association rules

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Table of Contents (18) Chapters

Understanding association rules

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