What this book covers
Chapter 1, Introducing Magento 2, gives you a basic overview of the capabilities of Magento, what’s new in Magento 2, and what’s required for success with Magento.
Chapter 2, Settings and Configurations, is a menu-by-menu, screen-by-screen explanation of the Magento 2 backend configurations.
Chapter 3, Catalogs and Stores, give you an in-depth explanation of the powerful multistore feature of Magento and how to create manage multiple websites and languages.
Chapter 4, Preparing to Sell, discusses payments, shipping and taxes, and techniques and configurations to handle the “money” aspects of operating a Magento store.
Chapter 5, Products, contains explanations and guides to create and leverage different product types and tools.
Chapter 6, Themes, contains insights to choose and configure themes that give a Magento store a branded look and feel.
Chapter 7, Content & SEO, discusses specific instructions to manage nonproduct information and how to optimize information for search engines.
Chapter 8, Promotions and Communication, provides the reader with detailed guides to create promotional discounts, coupons, and newsletters to increase customer visits and engagement.
Chapter 9, Security and Administration, has key configurations to ensure that your Magento store is secure and optimized for speed and usability.
Chapter 10, Startup Checklist, this chapter is a step-by-step guide to prepare your new Magento 2 store for a successful launch.
