Exploring on-page SEO features

While building a website, it’s crucial to keep an eye on Search Engine Optimization (SEO) in order to allow your website to reach a high rank on Search Engine Results Pages (SERPs).

The most important thing to optimize is the content of your website, which should be written with users’ research intent and their needs in mind. The quality of content is crucial to achieving a good placement in results.

Besides content/articles, there are many options that allow you to optimize your website for search engines. Some options affect the website at a global level, while others are applied to single articles or pages; this refers to on-page SEO.

Let’s start to present the major optimization features included in Joomla.

Optimizing an article

As we introduced in Chapter 2, article management features allow you to adjust some additional aspects of your content that may improve the optimization of your article for search engines...