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Social Media for Wordpress: Build Communities, Engage Members and Promote Your Site

You're reading from   Social Media for Wordpress: Build Communities, Engage Members and Promote Your Site A quicker way to build communities, engage members, and promote your site with this book and ebook

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Product type Paperback
Published in Apr 2012
Publisher
ISBN-13 9781847199805
Length 166 pages
Edition Edition
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Concepts
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Author (1):
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Michael Kuhlmann Michael Kuhlmann
Author Profile Icon Michael Kuhlmann
Michael Kuhlmann
Michael Kuhlmann is a writer, entrepreneur and web designer who specializes in WordPress and BuddyPress development. He has worked nearly 10 years in the publishing industry and has written a handful of tutorials spanning topics from print design to web design. To date, his BuddyPress themes have been downloaded more than 100,000 times. He serves as the director of web design for Thompson Media Group, a publishing company, where he oversees seven brands and their respective web properties and marketing collateral. In 2008, he co-founded AvenueK9.com, a pet site catering to canine lovers and their furry friends, which garnered the attention of The Huffington Post and Perez Hilton. His latest offering comes in the form of a WordPress hosting service JoinEVO.com, which simplifies the process of running a self-hosted WordPress site. Prior to becoming a web designer, he served as managing and news editor for a San Diego newspaper. His work has been published in The New York Times, The San Diego Business Journal and The San Diego Union-Tribune among other notable publications.
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Toc

Table of Contents (16) Chapters Close

Social Media for WordPress
Credits
Foreword
About the Author
About the Reviewers
www.PacktPub.com
1. Preface
1. Share it the Easy Way 2. Building the Social Network: BuddyPress and WP Symposium FREE CHAPTER 3. Community Forums for the Masses 4. VIP Memberships 5. Keeping Up with the Stats 6. Managing your Site 7. Beyond the Plugins Towards True Engagement Further Reading Pop quiz Answers

Chapter 5, Keeping Up with the Stats

1. Hits are accurate metrics for site traffic

Answer: B

Hits are fairly inaccurate metrics for site traffic. Absolute unique visitors are far more accurate.

2. Bounce rate refers to the percentage of visitors who leave your page upon arriving to it.

Answer: A

3. Unique pageviews are more accurate than regular pageviews in Google Analytics.

Answer: A

4. Google's URL Builder is a useful URL shortening service.

Answer: B

Google's URL Builder will actually lengthen your URL but, in exchange, you'll be able to measure your marketing campaign within Google Analytics.

5. It takes 24 hours for a full, accurate set of data to appear in Google Analytics.

Answer: A

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Authors (1)

Profile icon Michael Kuhlmann
Michael Kuhlmann
Michael Kuhlmann is a writer, entrepreneur and web designer who specializes in WordPress and BuddyPress development. He has worked nearly 10 years in the publishing industry and has written a handful of tutorials spanning topics from print design to web design. To date, his BuddyPress themes have been downloaded more than 100,000 times. He serves as the director of web design for Thompson Media Group, a publishing company, where he oversees seven brands and their respective web properties and marketing collateral. In 2008, he co-founded AvenueK9.com, a pet site catering to canine lovers and their furry friends, which garnered the attention of The Huffington Post and Perez Hilton. His latest offering comes in the form of a WordPress hosting service JoinEVO.com, which simplifies the process of running a self-hosted WordPress site. Prior to becoming a web designer, he served as managing and news editor for a San Diego newspaper. His work has been published in The New York Times, The San Diego Business Journal and The San Diego Union-Tribune among other notable publications.
Read more
See other products by Michael Kuhlmann
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