Summary

In this chapter, you learned how to extend and enhance your Sales Cloud implementation through various integrations with different solutions, both on and off the platform.

We began by covering the benefits of integrating Sales Cloud with other systems before looking at some common integrations with Sales Cloud that can enhance and extend its functionality to deliver greater value and return on investment to the business. Implementing Sales Cloud as a CRM for your organization is a key and important first step, but connecting different business processes and functions into a single solution is where the greatest benefits can be obtained. With the examples we have seen, you can easily have leads captured and generated from external systems, at which point they’re managed and worked through the sales cycles in Sales Cloud, with documentation generated from Sales Cloud data and a contract sent to be signed when the deal is won. This can seamlessly create invoices and...