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WordPress Search Engine Optimization- Second Edition

You're reading from   WordPress Search Engine Optimization- Second Edition A complete guide to dominating search engines with your WordPress site

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Product type Paperback
Published in Oct 2015
Publisher
ISBN-13 9781785887642
Length 318 pages
Edition 1st Edition
Concepts
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Toc

Table of Contents (14) Chapters Close

Preface 1. Getting Started – SEO Basics FREE CHAPTER 2. Optimizing WordPress for SEO 3. Researching and Working with Keywords 4. Understanding Technical Optimization 5. Creating Optimized and Engaging Content 6. Link Building 7. Using Social Media 8. Avoiding Black Hat Techniques 9. Avoiding SEO Mistakes 10. Testing Your Site and Monitoring Your Progress A. WordPress SEO Plugins B. Other SEO Resources Index

Forgetting verification tools

Yoursite.wordpress.com offers much more than insight into how the search spiders interact with your site. It also provides a verification function. Verifying your site through Google Webmaster Tools, lets Google know that your site has an active and engaged webmaster. The same goes for Google Analytics. Having Google Analytics installed on your site sends a signal to Google, that an active webmaster is at the helm. The same dictate applies to having an XML sitemap that resides in your site's root directory. Your sitemap, even if not needed for indexing purposes, lends additional credence to your website.

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