References
Following are the sources used throughout the chapter:
- Jewelry Store eCommerce Sales Data: https://www.kaggle.com/datasets/mkechinov/ecommerce-purchase-history-from-jewelry-store
- Jewelry Store Ads Data: https://www.kaggle.com/datasets/rahulchavan99/marketing-campaign-dataset
- Google Analytics Data Generator: https://github.com/PacktPublishing/Data-Exploration-and-Preparation-with-BigQuery/blob/main/ch11/ga_data_gen.py