Index
As this ebook edition doesn't have fixed pagination, the page numbers below are hyperlinked for reference only, based on the printed edition of this book.
A
A/B testing (split testing) 123
account executives (AEs) 86
acquisition metrics 184, 192
daily user sign-ups 193, 194
software development kits (SDKs) 195
time to first hello world (TTFHW) 194, 195
version adoption 195
activation metrics 184, 195, 196
Cohort Analysis 197, 198
DAU/MAU/WAU 198, 199
time to first transaction (TFT) 196, 197
time to value (TTV) 197
adoption metrics
feature adoption metrics 216
SDK adoption metrics 215, 216
tracking 214, 215
agile methodology 28, 29
development team 28
product owner 28
scrum master 28
stakeholders 28
agile methodology, key operational concepts
backlog 28
backlog grooming 29
sprint 28
sprint backlog 29
sprint demo 29
sprint planning 29
sprint retrospective 29
...
