Products and opportunities are at the core of Sales Cloud features. They identify the deals that a company's sales reps try to close and the products/services involved in the deal.
Before talking about products, let's discuss a few things about opportunities. An opportunity tracks the path of a deal from the first contact with a prospective customer until the deal is closed, and the deal may be successfully closed or lost. The standard fields in opportunities that play a role in tracking the status are shown in the following screenshot:
![](https://static.packt-cdn.com/products/9781838643898/graphics/assets/837a67f3-5172-4a47-8fed-07ef4187258d.png)
The Stage states the current status of the opportunity, and it delivers a default probability of closing the deal (which is applied to the total Amount in the Expected Revenue field).
Every company has its own typical sales process, with typical stage statuses...