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Natural Language Processing with AWS AI Services

You're reading from   Natural Language Processing with AWS AI Services Derive strategic insights from unstructured data with Amazon Textract and Amazon Comprehend

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Product type Paperback
Published in Nov 2021
Publisher Packt
ISBN-13 9781801812535
Length 508 pages
Edition 1st Edition
Languages
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Authors (2):
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Mona M Mona M
Author Profile Icon Mona M
Mona M
Premkumar Rangarajan Premkumar Rangarajan
Author Profile Icon Premkumar Rangarajan
Premkumar Rangarajan
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Toc

Table of Contents (23) Chapters Close

Preface 1. Section 1:Introduction to AWS AI NLP Services
2. Chapter 1: NLP in the Business Context and Introduction to AWS AI Services FREE CHAPTER 3. Chapter 2: Introducing Amazon Textract 4. Chapter 3: Introducing Amazon Comprehend 5. Section 2: Using NLP to Accelerate Business Outcomes
6. Chapter 4: Automating Document Processing Workflows 7. Chapter 5: Creating NLP Search 8. Chapter 6: Using NLP to Improve Customer Service Efficiency 9. Chapter 7: Understanding the Voice of Your Customer Analytics 10. Chapter 8: Leveraging NLP to Monetize Your Media Content 11. Chapter 9: Extracting Metadata from Financial Documents 12. Chapter 10: Reducing Localization Costs with Machine Translation 13. Chapter 11: Using Chatbots for Querying Documents 14. Chapter 12: AI and NLP in Healthcare 15. Section 3: Improving NLP Models in Production
16. Chapter 13: Improving the Accuracy of Document Processing Workflows 17. Chapter 14: Auditing Named Entity Recognition Workflows 18. Chapter 15: Classifying Documents and Setting up Human in the Loop for Active Learning 19. Chapter 16: Improving the Accuracy of PDF Batch Processing 20. Chapter 17: Visualizing Insights from Handwritten Content 21. Chapter 18: Building Secure, Reliable, and Efficient NLP Solutions 22. Other Books You May Enjoy

Introducing the content monetization use case

We know NLP can help enhance the customer service experience and understand better what our customers are telling us. We will now use NLP to determine the context of our media content and stitch ads into the content relevant to that context. To illustrate our example, let's go back to our fictitious banking corporation called LiveRight Holdings Private Limited. LiveRight's management has decided they now need to expand to more geographies as they are seeing a lot of demand for their model of no-frills banking that cuts their operational costs and transfers the savings back to their customers. They have decided to hire you as their marketing technology architect, putting you in charge of all their content creation, but challenge you to devise a way for the content to pay for itself due to their low-cost policies. You come up with the idea of creating fun educational videos that show the latest trends in the intersection of banking...

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