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Effective Platform Product Management

You're reading from   Effective Platform Product Management An effortless strategy and execution guide for product managers who want to scale their platform business model and grow their customer base

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Product type Paperback
Published in Nov 2021
Publisher Packt
ISBN-13 9781801811354
Length 286 pages
Edition 1st Edition
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Author (1):
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Tabassum Memon Tabassum Memon
Author Profile Icon Tabassum Memon
Tabassum Memon
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Toc

Table of Contents (15) Chapters Close

Preface 1. Section 1: Building the Right Strategy for the Platform Business Model
2. Chapter 1: Fundamentals of Platform Business Models FREE CHAPTER 3. Chapter 2: Differences between Linear Products and Platforms 4. Chapter 3: Research and Validation 5. Chapter 4: Building a Platform Strategy 6. Section 2: Building the Platform
7. Chapter 5: Defining the MVP and Creating a Platform Roadmap 8. Chapter 6: Launching the Platform 9. Chapter 7: Creating a Platform Operating Model 10. Section 3: Measuring the Performance of the Platform
11. Chapter 8: Metrics to Measure the Platform Outcome 12. Chapter 9:Ongoing Backlog Prioritization 13. Chapter 10: Moving from Linear Products to Platforms 14. Other Books You May Enjoy

Case study

In the previous chapter, we created the launch plan for our educational content sharing platform, Escola. In this chapter, we will create an operating model and the governance structure for our platform.

Escola team structure and governance model

For creating an operating model, we will start by defining the team structures for our platform. Let's recap the capabilities identified during roadmap creation and MVP definition to identify the service/product/frameworks boundaries and create teams around those boundaries:

Functional capabilities

The following are the functional capabilities that we have identified for the Escola platform:

The must, should, could, and won't priorities are with respect to the MVP, which means all the capabilities in the Must column are needed for the MVP. Similarly, everything in the Won't column is not prioritized for the MVP but will be added later. The preceding capabilities can be grouped...

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