You're reading from Salesforce B2C Solution Architect's Handbook Design scalable and cohesive business-to-consumer experiences with Salesforce Customer 360

Product type Paperback

Published in Nov 2021

Publisher Packt

ISBN-13 9781801817035

Length 458 pages

Edition 1st Edition

Tools

Salesforce

Concepts

CRM

Author (1):

Mike King

Preface

1. Section 1 Customer 360 Component Products

2. Chapter 1: Demystifying Salesforce, Customer 360, and Digital 360 FREE CHAPTER

3. Chapter2: Supporting Your Customers with Service Cloud

4. Chapter 3: Direct-to-Consumer Selling with Commerce Cloud B2C

5. Chapter 4: Engaging Customers with Marketing Cloud

6. Chapter 5: Salesforce Ecosystem – Building a Complete Solution

7. Section 2 Architecture of Customer 360 Solutions

8. Chapter 6: Role of a Solution Architect

9. Chapter 7: Integration Architecture Options

10. Chapter 8: Creating a 360° View of the Customer

11. Chapter 9: Supporting Key Business Scenarios

12. Chapter 10: Enterprise Integration Strategies

13. Section 3 Salesforce-Certified B2C Solution Architect

14. Chapter 11: Exam Preparation Tools and Techniques

15. Chapter 12: Prerequisite Certifications

16. Chapter 13: Commerce and Integration

17. Chapter 14: Certification Scenarios

18. Assessments

19. Other Books You May Enjoy

Questions

Packt Gear wants to get their new commerce experience up and running as quickly as possible, and it's important that it has a mobile-optimized, high-performance experience. Should they leverage SFRA, PWA Kit and Managed Runtime, or a custom headless experience for their site build?
One of the requirements for your client's new implementation is for customer service representatives to be able to access orders and perform refunds, returns, or adjustments on behalf of customers. What products would you recommend to meet this use case?
Your client's service agents are logging in to Business Manager using Salesforce Identity through Account Manager and are making changes to content because some messaging references an out-of-date promotion, but every morning the old messaging is back! What is the most likely issue here?
When a customer makes a change to their profile information in B2C Commerce, you want to push those changes to the Contact record...

The rest of the chapter is locked