Questionnaire construction
The right questionnaire is critical to the success of a survey. While it is easy to skip this step, we need to delve deeper into the construction of the questionnaire. If the design is bad, then we will collect bad data, and the analysis will be flawed. The first things we should be aware of are the fundamental principles of design.
Principles of questionnaire design
A questionnaire should have the following characteristics:
- Have a collection of precise inquiries that the participants are both capable and willing to respond to
- Support for efficient data management by streamlining the recording, coding, and analysis of survey responses
- Provide the information and data needed to answer the questions that the researcher seeks to answer
A questionnaire consists of a structured series of questions designed to collect information from participants, thereby providing the essential data needed to achieve the goals of the research inquiry...
