Chapter 7. Social Media Analysis – Analyzing Twitter Data
Connected is the word that describes life in the 21st century. Though various factors contribute to the term connected, there's one aspect which has played a pivotal role. It's called the Web. The Web, which has made distance an irrelevant metric and blurred socio-economic boundaries, is a world in itself and we all are a part of it. The Web or Internet in particular has been a central entity in this data-driven revolution. As we have seen in our previous chapters, for most modern day problems, it is the Web/Internet (henceforth used interchangeably) that acts as a source of data. Be it e-commerce platforms or financial domain, the Internet provides us with huge amounts of data every second. There's another ocean of data within this virtual world which touches our lives at a very personal level. Social networks, or social media, is a behemoth of information and the topic for this chapter.
In the previous...