The tech stack – early signals
Understanding whether your product works for your customers and users or not can be difficult or delayed when you are not set up to get an early signal. Not all companies have the luxury of asking their customers and users directly for feedback that’s comprehensive enough to use to inform decisions. This is why investing in a growth-hacking tech stack is helpful if you’re trying to understand whether your product resonates with your audience, particularly if it’s an AI/ML product.
As you may recall, we discussed the prices associated with building an AI/ML program in Chapter 2 and Chapter 3. Given the high cost of operating, you’ll want to be sure that your product serves the needs of your market and your customers as quickly as you can.
Keep in mind your costs are likely high when managing an AI/ML program, but they’re also dependent on how many AI features you’ve built into your product, particularly...