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Machine Learning with BigQuery ML

You're reading from   Machine Learning with BigQuery ML Create, execute, and improve machine learning models in BigQuery using standard SQL queries

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Product type Paperback
Published in Jun 2021
Publisher Packt
ISBN-13 9781800560307
Length 344 pages
Edition 1st Edition
Languages
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Author (1):
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Alessandro Marrandino Alessandro Marrandino
Author Profile Icon Alessandro Marrandino
Alessandro Marrandino
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Table of Contents (20) Chapters Close

Preface 1. Section 1: Introduction and Environment Setup
2. Chapter 1: Introduction to Google Cloud and BigQuery FREE CHAPTER 3. Chapter 2: Setting Up Your GCP and BigQuery Environment 4. Chapter 3: Introducing BigQuery Syntax 5. Section 2: Deep Learning Networks
6. Chapter 4: Predicting Numerical Values with Linear Regression 7. Chapter 5: Predicting Boolean Values Using Binary Logistic Regression 8. Chapter 6: Classifying Trees with Multiclass Logistic Regression 9. Section 3: Advanced Models with BigQuery ML
10. Chapter 7: Clustering Using the K-Means Algorithm 11. Chapter 8: Forecasting Using Time Series 12. Chapter 9: Suggesting the Right Product by Using Matrix Factorization 13. Chapter 10: Predicting Boolean Values Using XGBoost 14. Chapter 11: Implementing Deep Neural Networks 15. Section 4: Further Extending Your ML Capabilities with GCP
16. Chapter 12: Using BigQuery ML with AI Notebooks 17. Chapter 13: Running TensorFlow Models with BigQuery ML 18. Chapter 14: BigQuery ML Tips and Best Practices 19. Other Books You May Enjoy

Introducing the business scenario

Imagine that you are a business analyst who works for large taxi companies in Chicago. These taxi companies make thousands of trips every day to satisfy the public transport needs of the entire city. The work and the behavior of the taxi drivers are fundamental in generating revenues for companies and delivering an effective service for all customers, every day.

For our business scenario, let's imagine that all the taxi companies want to give an additional reward to drivers who perform the best. The goal of the companies is to segment the drivers into three distinct categories, according to generated revenue and driving speed. The three groups can be described as follows:

  • The Top Drivers are the employees with the best revenue and efficiency throughout the year. This group will receive a huge additional reward.
  • The Good Drivers are drivers who performed well but aren't excelling. This group will not receive any reward.
  • ...
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