Building a knowledge retrieval system for marketing with LangChain
This section will explore the practical aspects of setting up a knowledge retrieval system specifically tailored for marketing purposes using LangChain, a library designed to facilitate the integration of language models with retrieval systems. We will do this via an example that readers can follow to construct their own retrieval systems for enhancing the capabilities of generative AI in their own marketing strategies.
Introduction to LangChain
LangChain is a framework that significantly enhances the capabilities of language models by integrating them with retrieval systems. Its flexible design allows it to support a variety of backend databases and customizable retrieval strategies using modules like langchain-retrieval
and langchain-storage
.
LangChain essentials
LangChain facilitates the combination of language models with robust retrieval systems. This integration captures the principles...