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Effective Platform Product Management

You're reading from   Effective Platform Product Management An effortless strategy and execution guide for product managers who want to scale their platform business model and grow their customer base

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Product type Paperback
Published in Nov 2021
Publisher Packt
ISBN-13 9781801811354
Length 286 pages
Edition 1st Edition
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Author (1):
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Tabassum Memon Tabassum Memon
Author Profile Icon Tabassum Memon
Tabassum Memon
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Toc

Table of Contents (15) Chapters Close

Preface 1. Section 1: Building the Right Strategy for the Platform Business Model
2. Chapter 1: Fundamentals of Platform Business Models FREE CHAPTER 3. Chapter 2: Differences between Linear Products and Platforms 4. Chapter 3: Research and Validation 5. Chapter 4: Building a Platform Strategy 6. Section 2: Building the Platform
7. Chapter 5: Defining the MVP and Creating a Platform Roadmap 8. Chapter 6: Launching the Platform 9. Chapter 7: Creating a Platform Operating Model 10. Section 3: Measuring the Performance of the Platform
11. Chapter 8: Metrics to Measure the Platform Outcome 12. Chapter 9:Ongoing Backlog Prioritization 13. Chapter 10: Moving from Linear Products to Platforms 14. Other Books You May Enjoy

Platform governance model

Any operating model requires governance to track if it is functioning as desired and take corrective measures if needed. The platform operating model is no different. The governance structure should reflect the platform team structure. For example, each team should have a leader who can guide and mentor the team. Apart from the individual team leaders, there must be a lean governance team consisting of a technical head or architect, head of products, and head of BizOps. As the business and the size of the platform grows, we can add the head of the customer experience, head of the infrastructure, and head of the functional capabilities to the governance team. But be careful in creating redundant roles and unnecessary hierarchy.

Apart from the governance team, there are executives and leaders who define the business objectives and strategies. Executives are responsible for setting organizational goals, and they work closely with the governance team to track...

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