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Key benefits

The first book for web developers that shows how to put AMP to work

Improve your website's mobile experience and get more traffic

Practical methods to achieve a step change in performance quickly and easily

Description

Google introduced the Accelerated Mobile Pages (AMP) project to give mobile users lightning-fast response times when accessing web pages on mobile devices. AMP delivers great user experiences by providing a framework for optimizing web pages that otherwise would take much longer to load on a mobile platform. This book shows how to solve page performance issues using the mobile web technologies available today. You will learn how to build instant-loading web pages, and have them featured more prominently on Google searches. If you want your website to succeed on mobile, if you care about SEO, and if you want to stay competitive, then this book is for you! You will go on a mobile web development journey that demonstrates with concrete examples how to build lightning-fast pages that will keep your visitors on-site and happy. This journey begins by showing how to build a simple blog article-style web page using AMP. As new concepts are introduced this page is gradually refined until you will have the skills and confidence to build a variety of rich and interactive mobile web pages. These will include e-commerce product pages, interactive forms and menus, maps and commenting systems, and even Progressive Web Apps.

Who is this book for?

This book is for experienced web developers who are aware of the impact of slow-loading web pages on conversion rates and user engagement, and who are seeking to serve content to their end users in a rich and enticing way using the Accelerated Mobile Pages framework. You should be familiar with HTML5, CSS3, JavaScript, and JSON.

What you will learn

Build, validate, and deploy AMP pages

Create interactive user notifications, navigation menus, accordions, contact pages with forms and maps

Monetize your traffic with a variety of ad styles and providers

Analyze your traffic by integrating analytics providers and tracking user-behavior along several dimensions

Embed social media with amp-youtube, amp-instagram, amp-twitter, and amp-facebook

Build e-commerce functionality including product pages and shopping carts

Deliver rich media experiences using AMP custom elements

Use advanced deployment techniques to extend functionality

Install ServiceWorkers and build Progressive Web Apps for offline use

What do you get with eBook?

Instant access to your Digital eBook purchase

Download this book in EPUB and PDF formats

Access this title in our online reader with advanced features

DRM FREE - Read whenever, wherever and however you want

Frequently bought together

NZ$71.99

NZ$71.99

NZ$64.99

Total NZ$ 208.97

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Malte Jul 02, 2018

Creator of AMP here. Since I know most of the things in the book, I didn't read it end to end, but I must say that I was surprised how thorough and useful the book is. It covers the basics, but also goes into pretty deep topics one will need to learn about when building advanced sites (such as e-commerce sites) in AMP. While all this info is out there, it certainly helps to have everything nicely compiled in a single source.

Amazon Verified review

Maurice Nov 15, 2017

Having built lots of traditional Web properties I needed to learn how to optimise for mobile - AMP being a clear choice due to its pervasiveness. This book was perfect for stepping me through the various steps from the basis to quite advanced concepts - the perfect book at the perfect time!

Patrick O. Nov 12, 2017

I got the book to better understand how my user experience of my website's users could be improved by using AMP. The text is well researched with clear, approachable examples.

thierry Sep 23, 2019

Le site et les exemples sont très utiles

AMP: Building Accelerated Mobile Pages: Create lightning-fast mobile pages by leveraging AMP technology

What do you get with eBook?