What this book covers

Chapter 1, Data Visualization Strategy, begins our journey to create a data-driven organization using QlikView.

Chapter 2, Sales Perspective, explains the data model's importance to data visualization, and shows us how to create advanced analyses, such as customer stratification, churn prediction, and seasonal trends.

Chapter 3, Financial Perspective, illustrates the usage of metadata to format an income statement, a balance sheet, and a cash flow statement.

Chapter 4, Marketing Perspective, walks us through various types of visualization that reveal customer profiles, potential markets, social media sentiment, and the sales pipeline.

Chapter 5, Working Capital Perspective, describes how to analyze days sales of inventory, days sales outstanding, and days payable outstanding, at both a high and a detailed level. It also explains how they are important in order to determine customer stratification.

Chapter 6, Operations Perspective, shows us how to analyze our service levels, predict supplier lead times, and investigate whether on-time deliveries depend on the supplier.

Chapter 7, Human Resources, reveals how to visualize personnel productivity and personal behavior analysis.

Chapter 8, Fact Sheets, demonstrates an ad hoc design method to create a customer fact sheet that includes bullet graphs, sparklines, and a customized UX.

Chapter 9, Balanced Scorecard, details a more formal design method to build an information dashboard containing balanced scorecard metrics.

Chapter 10, Troubleshooting Analysis, takes a look at resources and methods to debug problems in our QlikView applications.

Chapter 11, Mastering Qlik Sense Data Visualization, explains what Qlik Sense means to a QlikView developer and proposes a plan to master Qlik Sense data visualization.