Search icon CANCEL
Arrow left icon
Explore Products
Best Sellers
New Releases
Books
Videos
Audiobooks
Learning Hub
Conferences
Free Learning
Arrow right icon
Arrow up icon
GO TO TOP
Gamification for Product Excellence

You're reading from   Gamification for Product Excellence Make your product stand out with higher user engagement, retention, and innovation

Arrow left icon
Product type Paperback
Published in Sep 2023
Publisher Packt
ISBN-13 9781837638383
Length 350 pages
Edition 1st Edition
Arrow right icon
Authors (3):
Arrow left icon
Mike Hyzy Mike Hyzy
Author Profile Icon Mike Hyzy
Mike Hyzy
Bret Wardle Bret Wardle
Author Profile Icon Bret Wardle
Bret Wardle
Mr. Gabe Zichermann Mr. Gabe Zichermann
Author Profile Icon Mr. Gabe Zichermann
Mr. Gabe Zichermann
Arrow right icon
View More author details
Toc

Table of Contents (15) Chapters Close

Preface 1. Chapter 1: Gamification Basics 2. Chapter 2: Gamification for Product Managers FREE CHAPTER 3. Chapter 3: Gamification Frameworks and Experts 4. Chapter 4: Understanding Your User 5. Chapter 5: Game Mechanics and Psychology 6. Chapter 6: Designing a Gamification Strategy 7. Chapter 7: Implementing Your Gamification 8. Chapter 8: Challenges and Limitations in Gamification 9. Chapter 9: Selling Your Gamification Strategy 10. Chapter 10: Gamifying Your Product Development Processes 11. Chapter 11: Case Studies and Best Practices 12. Chapter 12: The Future of Gamification 13. Index 14. Other Books You May Enjoy

Gamification Basics

Although the term gamification is relatively new, the concept has been around since well before the computer age. And beyond that, humans have enjoyed games since the beginning of recorded history. As with any knowledge, it is important to understand the past to lead toward the future. And rather than start in the early 2000s when the word gamification was first uttered, you should understand why humans enjoy games, and how they can make even mundane tasks feel like important accomplishments. By doing that, you can start to harness the power of gamification to build products that people love to use, talk about, and engage with regularly.

In this chapter, we will cover the following topics:

  • Introduction to gamification
  • History of gamification
  • Key concepts of gamification
  • Where gamification stands today
lock icon The rest of the chapter is locked
Register for a free Packt account to unlock a world of extra content!
A free Packt account unlocks extra newsletters, articles, discounted offers, and much more. Start advancing your knowledge today.
Unlock this book and the full library FREE for 7 days
Get unlimited access to 7000+ expert-authored eBooks and videos courses covering every tech area you can think of
Renews at €18.99/month. Cancel anytime