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Salesforce B2C Solution Architect's Handbook
Salesforce B2C Solution Architect's Handbook

Salesforce B2C Solution Architect's Handbook : Leverage Salesforce to create scalable and cohesive business-to-consumer experiences , Second Edition

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Profile Icon Mike King Profile Icon Melissa Murphy
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€18.99 per month
Full star icon Full star icon Full star icon Full star icon Full star icon 5 (2 Ratings)
Paperback May 2024 464 pages 2nd Edition
eBook
€8.99 €23.99
Paperback
€29.99
Subscription
Free Trial
Renews at €18.99p/m
Arrow left icon
Profile Icon Mike King Profile Icon Melissa Murphy
Arrow right icon
€18.99 per month
Full star icon Full star icon Full star icon Full star icon Full star icon 5 (2 Ratings)
Paperback May 2024 464 pages 2nd Edition
eBook
€8.99 €23.99
Paperback
€29.99
Subscription
Free Trial
Renews at €18.99p/m
eBook
€8.99 €23.99
Paperback
€29.99
Subscription
Free Trial
Renews at €18.99p/m

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Salesforce B2C Solution Architect's Handbook

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Key benefits

  • Create a frictionless customer experience and a unified view of all touchpoints
  • Avoid expensive rework by getting your architecture right the first time
  • Use real-world scenarios and best practices to prepare for the B2C Solution Architect certification exam
  • Purchase of the print or Kindle book includes a free PDF eBook

Description

In today’s competitive landscape, the ability to create a unified view of the customer and turn data into actionable insights is a game-changer for businesses. With Salesforce B2C Solution Architect's Handbook, you’ll gain a deeper understanding of the integration options and products that help you deliver value for organizations. The book will guide you through the tools, techniques, and scenarios needed to confidently tackle the B2C Solution Architect exam. You’ll start by building a robust understanding of each component within the Customer 360 ecosystem, diving into their capabilities, data models, and governance structures. As you progress, you'll explore the role of a B2C solution architect in planning critical requirements and implementation sequences to avoid costly reworks and unnecessary delays. You’ll learn about the available options for integrating products with the Salesforce ecosystem and demonstrate best practices for data modeling across Salesforce products and beyond. By the end of this journey, you’ll not only be prepared to ace the exam but also to excel as a Salesforce B2C Solution Architect, ready to shape the future of customer engagement.

Who is this book for?

This book is for professionals in high-level job roles that heavily rely on Salesforce proficiency. It's primarily written for Salesforce technical architects, application/functional architects, integration architects, enterprise architects, and CTO teams looking to benefit from a deeper understanding of this platform. Before you get started, you should understand the fundamentals of data integration, APIs, and connected systems in general, along with knowledge of the basics of business-to-consumer (B2C) customer experiences.

What you will learn

  • Explore key Customer 360 products and their integration options
  • Choose the best integration architecture to unify data and experiences
  • Plan for requirements, design choices, and implementation sequences
  • Architect a single view of the customer to support service, marketing, and commerce
  • Integrate Customer 360 solutions into a single-source-of-truth solution
  • Orchestrate data and user flows to support functionality from multiple components
  • Understand the capabilities and design considerations for Data Cloud
  • Prepare for the B2C Solution Architect exam

Product Details

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Publication date, Length, Edition, Language, ISBN-13
Publication date : May 31, 2024
Length: 464 pages
Edition : 2nd
Language : English
ISBN-13 : 9781804619902
Vendor :
Salesforce
Category :
Languages :
Concepts :
Tools :

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Product Details

Publication date : May 31, 2024
Length: 464 pages
Edition : 2nd
Language : English
ISBN-13 : 9781804619902
Vendor :
Salesforce
Category :
Languages :
Concepts :
Tools :

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Table of Contents

21 Chapters
Part 1:Customer 360 Component Products Chevron down icon Chevron up icon
Chapter 1: De-Mystifying Salesforce Chevron down icon Chevron up icon
Chapter 2: Supporting Your Customers with Service Cloud Chevron down icon Chevron up icon
Chapter 3: Direct-to-Consumer Selling with B2C Commerce Chevron down icon Chevron up icon
Chapter 4: Engaging Customers with Marketing Cloud Chevron down icon Chevron up icon
Chapter 5: Know Your Customer with Data Cloud (DC) Chevron down icon Chevron up icon
Chapter 6: Salesforce Ecosystem – Building a Complete Solution Chevron down icon Chevron up icon
Part 2: Architecture of Customer 360 Solutions Chevron down icon Chevron up icon
Chapter 7: Role of a Solution Architect Chevron down icon Chevron up icon
Chapter 8: Integration Architecture Options Chevron down icon Chevron up icon
Chapter 9: Creating a 360° View of the Customer Chevron down icon Chevron up icon
Chapter 10: Customizing for Common Business Needs Chevron down icon Chevron up icon
Chapter 11: Enterprise Integration Strategies Chevron down icon Chevron up icon
Part 3: Salesforce Certified B2C Solution Architect Chevron down icon Chevron up icon
Chapter 12: Exam Preparation Tools and Techniques Chevron down icon Chevron up icon
Chapter 13: Prerequisite Certifications Chevron down icon Chevron up icon
Chapter 14: Commerce and Integration Chevron down icon Chevron up icon
Chapter 15: Certification Scenarios Chevron down icon Chevron up icon
Assessments Chevron down icon Chevron up icon
Index Chevron down icon Chevron up icon
Other Books You May Enjoy Chevron down icon Chevron up icon

Customer reviews

Rating distribution
Full star icon Full star icon Full star icon Full star icon Full star icon 5
(2 Ratings)
5 star 100%
4 star 0%
3 star 0%
2 star 0%
1 star 0%
Fabrice Cathala Jun 23, 2024
Full star icon Full star icon Full star icon Full star icon Full star icon 5
As a disclosure, I was a technical reviewer for this edition of the book.This being said, I absolutely loved this book and all its coverage! As a consultant myself, I find it rare to be exposed to so many clouds in one go, which is what this book offers. It has been updated to the new product names and includes, for instance, a chapter on Data Cloud.In summary, this is a great book if you are in the business of implementing a consumer-facing business on Salesforce.
Amazon Verified review Amazon
Amazon Customer Jul 08, 2024
Full star icon Full star icon Full star icon Full star icon Full star icon 5
I thoroughly enjoyed this book and it significantly deepened my understanding of Salesforce's B2C capabilities. The guide is comprehensive and well-structured, navigating through the intricacies of Salesforce from foundational concepts to advanced integration strategies.Each chapter offered practical insights and real-world scenarios that made complex topics more accessible. I particularly appreciated the chapters on Service Cloud and Data Cloud, which provided valuable perspectives on enhancing customer service experiences and unifying customer data. The inclusion of exam preparation tools and techniques was also a huge plus, making me feel well-prepared for the B2C Solution Architect certification. Overall, this handbook is an invaluable asset for both aspiring and experienced Salesforce professionals.
Amazon Verified review Amazon
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