Ideation

Every API product starts with an idea. Ideas can come from different stakeholders in different parts of an organization. Ideation is a process that helps organizations generate ideas for new or existing products and features. The ideation process is widely accepted among product design practitioners. The designers at IDEO, a design consultancy company, were the ones that started to use ideation in the 1990s. Ideation is a process that contains a series of steps that take you from not knowing how to solve a problem to having a clear direction for a solution. Let’s look at those steps in detail.

You begin an ideation process by defining the problem that you’re trying to solve. In the case of an API product, you could describe the problem as a high-level idea of what the API would solve. For example, for a company such as Stripe, the problem would be related to the difficulty that developers have in managing payments in their applications. In 2022, Stripe described...