The evolution of Squarespace
In 2003, Squarespace.com changed hands from a United Kingdom-based pizza shop to a new website, promising “a new way of thinking about website publishing,” and Squarespace as we know it was born. Modern technology has a funny way of being built in unexpected places – garages, second bedrooms, and, in Squarespace’s case, a University of Maryland dorm room. Founder Anthony Casalena was frustrated that he had to use multiple tools and software to solve what seemed like a simple problem – building a website with a blog and photo gallery. In true engineer form, he built the first iterations of the Squarespace platform to solve his own problem, sharing it with fellow students and eventually changing the world of web design.
Squarespace 5
In 2004, the Wall Street Journal covered Squarespace and its innovative approach to building websites with a brick-based approach, analogizing the familiar concept of Lego, to share how...