Part 1: Why We Hack

Part 1 delves into the reasons hackathons have become a powerful method for fostering innovation in the world of modern business. It guides you through our reinvented approach to utilizing hackathons for meaningful impact, detailing the vision and objectives of citizen-driven innovation. You will learn what outcomes you can expect from using the Dream! Hack! Build! Method to address your specific challenges, and how to use a hackathon strategically to build your business and your company brand. You’ll explore how the three distinct phases – Dream, Hack, and Build – can be implemented to generate significant synergistic and impactful effects. Additionally, this section highlights the crucial role of core values and a massive transformative purpose, demonstrating how a hackathon can effectively display these concepts and align them with your target audience.

This section has the following chapters:

• Chapter 1, Redefining the Hackathon Tool
• Chapter 2, Making Citizen-driven Innovation Work for You
• Chapter 3, The Dream! Hack! Build! Method