The role of the product manager
Product management is the process of planning, developing, launching, and marketing a product. It involves identifying customer needs, developing a product strategy, and overseeing the development and delivery of a product or service to the market.
Product management is a cross-functional role that involves working with different departments such as engineering, design, marketing, and sales. The product manager is responsible for defining the product vision and strategy, setting product goals and objectives, and ensuring that the product meets the needs of the target market.
The main responsibilities of a product manager include the following:
- Identifying customer needs and market trends: Conducting research to understand customer needs and market trends, and using that information to define the product vision and strategy
- Developing a product roadmap: Creating a plan for the development and launch of a product, and ensuring that it...