You're reading from API Analytics for Product Managers Understand key API metrics that can help you grow your business

Product type Paperback

Published in Feb 2023

Publisher Packt

ISBN-13 9781803247656

Length 344 pages

Edition 1st Edition

Concepts

REST API

Author (1):

Deepa Goyal

View More author details

Table of Contents (24) Chapters

Preface

1. Part 1:The API Landscape

2. Chapter 1: API as a Product FREE CHAPTER

3. Chapter 2: API Product Management

4. Chapter 3: API Life Cycle and Maturity

5. Chapter 4: Building and Managing API Products

6. Chapter 5: Growth for API Products

7. Chapter 6: Support Models for API Products

8. Part 2: Understanding the Developer

9. Chapter 7: Walking in the Customer’s Shoes

10. Chapter 8: Customer Expectations and Goals

11. Chapter 9: Components of API Experience

12. Part 3: Deep Dive into Key Metrics for API Products

13. Chapter 10: Infrastructure Metrics

14. Chapter 11: API Product Metrics

15. Chapter 12: Business Metrics

16. Part 4: Setting a Cohesive Analytics Strategy

17. Chapter 13: Drawing the Big Picture with Data

18. Chapter 14: Keeping Metrics Honest

19. Chapter 15: Counter Metrics to Avoid Blind Spots

20. Chapter 16: Decision-Making with Data

21. The API Analytics Cheat Sheet

22. Index

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Community-driven growth

APIs have targeted developers, and the developer community is very engaged and thriving. With the increased awareness of jobs in tech, there is a large population of people who are interested in becoming developers, and the developer community is eager to help. Developer relations and developer advocacy is a function in all companies that build APIs. The entire focus of these teams is to increase education on the topic of APIs by creating a wealth of content across videos, blogs, social media, and so on.

When customers are trying to integrate with a set of APIs, they can usually turn to content that is made available to aid them, but they can also use forums such as Stack Overflow to get answers. Increasingly, API teams are beginning to follow these public forums to gain insights into customer pain points.

A thriving community also results in valuable user-generated content that is great for the customer base. A great example of community-driven growth...