Understanding Einstein Prediction Builder

For each prediction that an administrator or data analyst can set up with Prediction Builder, it scans a subset of records within a given Standard or Custom Object that you define. For each of those records, it reads a set of values from specific fields you provide (predictors). It then observes any correlations with the value of another field, which is known as the prediction field, also of your choosing. Predictions can be built around any business outcome that is represented by a single field, such as closed sales opportunities within a given region of your business or, in the case of the FormulaForce application, which driver or team is likely to win at a given race circuit.

After Prediction Builder has scanned the records, and when future records are created, it reviews the predictor field values and, using AI algorithms, outputs a prediction into a prediction result field. The user can then use the predicted result field with an...