The first cloud computing service dates back to 15 years ago, when, in July 2002, Amazon launched the AWS platform to expose technology and product data from Amazon and its affiliates, enabling developers to build innovative and entrepreneurial applications on their own. In 2006, AWS was relaunched as the EC2.
The early start of AWS gave Amazon a lead in cloud computing, one that has never faltered since. Competitors were slow to counteract and launch their own offers. The first alternative to the AWS cloud services from a major company came with the Google App Engine launched in April 2008 as a PaaS service for developing and hosting web applications. The GCP was thus born. Microsoft and IBM followed, with the Windows Azure platform launched in February 2010 and LotusLive in January 2009.
Google didn’t enter the IaaS market until much later. In 2013, Google released the Compute Engine to the general public with enterprise service-level agreements (SLA).