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Gamification for Product Excellence

You're reading from   Gamification for Product Excellence Make your product stand out with higher user engagement, retention, and innovation

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Product type Paperback
Published in Sep 2023
Publisher Packt
ISBN-13 9781837638383
Length 350 pages
Edition 1st Edition
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Authors (3):
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Mike Hyzy Mike Hyzy
Author Profile Icon Mike Hyzy
Mike Hyzy
Bret Wardle Bret Wardle
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Bret Wardle
Mr. Gabe Zichermann Mr. Gabe Zichermann
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Mr. Gabe Zichermann
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Toc

Table of Contents (15) Chapters Close

Preface 1. Chapter 1: Gamification Basics 2. Chapter 2: Gamification for Product Managers FREE CHAPTER 3. Chapter 3: Gamification Frameworks and Experts 4. Chapter 4: Understanding Your User 5. Chapter 5: Game Mechanics and Psychology 6. Chapter 6: Designing a Gamification Strategy 7. Chapter 7: Implementing Your Gamification 8. Chapter 8: Challenges and Limitations in Gamification 9. Chapter 9: Selling Your Gamification Strategy 10. Chapter 10: Gamifying Your Product Development Processes 11. Chapter 11: Case Studies and Best Practices 12. Chapter 12: The Future of Gamification 13. Index 14. Other Books You May Enjoy

Summary

There are many existing frameworks and methodologies, and a lot of experts in the field of gamification. By studying these existing concepts, we can start to quickly implement features and concepts into our products knowing that an established method may already be applicable. After reading all the various frameworks, you will see that there is extensive overlap between them all.

It is also worth noting that, as a young field, things are changing incredibly fast, and frameworks can be introduced and changed quickly. This book provides a bit of a snapshot in time, but as a student of gamified design, you should always be seeking out the latest information. As we progress through this book, you may notice parts of these frameworks being used in examples or exercises. See if you can spot them and tie them back to a particular framework.

Within many of these frameworks, you likely noticed a heavy focus on understanding the user, which is crucial to any project, especially...

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